With the introduction of the red edition of the Apple iPhone 7 and 7 Plus, there's a chance it could relieve the burden placed on the range by the harder-to-find jet black model which seems to be one of the more popular colours.
"Clips gives iPhone and iPad users a new way to express themselves through videos, and it's incredibly easy to use", said Susan Prescott, Apple's vice president of Apps' product marketing.
(Red) is the organization that partners with companies to create special versions of products that, when sold, contribute a portion of those sales to the Global Fund to fight the spread of AIDS. First, some of the new Apple devices announced by the tech titan this morning will be available online from the nation's largest carrier starting on March 24th.
The red device will start at €889 and will go on sale on March 24, the same day as the new iPad. Apple also said its Swift Playgrounds iPad app, which helps students learn to code, is available in five additional languages: Japanese, French, German, Spanish and simplified Chinese.
RED Special Edition will be available from Apple in 128GB for $1,029 CAD and the 256GB version for $1,159, while the iPhone 7 Plus (PRODUCT) RED Special Edition will be available in 128GB for $1,179 and 256GB for $1,309.
Cupertino, California-based Apple last year unveiled a new iPhone that reignited sales growth in the Christmas quarter after a year of declines.
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The processor in the new standard-size iPad, for instance, is akin to what's in the iPhone 6S from 2015.
The less-frills iPhone SE line is replacing the 16GB and 64GB with 32GB and 128GB options, while maintaining its starting price of $679.
The special edition (PRODUCT) RED iPhone possess similar features and details to that of the iPhone7 and iPhone7 Plus products.
Apple is still the top player among the tablet makers, with a 21% share of the market, according to Strategy Analytics. Clips, a video app for iOS has also been revealed and will be released with iOS 10.3, which is expected to launch soon.
iPad comes in silver, gold and space gray and starts at $329 (US) for the 32GB with Wi-Fi model and $459 (US) for the 32GB Wi-Fi + Cellular model at Apple.com and Apple Stores.